It makes no sense whatsoever, statistically, to change your travel plans to European capitals, including London, because of a fear of being caught up in a terrorist attack. However, humans are not always rational and Merlin’s Midway Attractions, which includes Madame Tussauds, Sealife and those Dungeons and is the clear underperformer among the three divisions so far this year, has outlets in Istanbul, Munich and Orlando, all of which have suffered from terrorist attacks.
When considering Merlin Entertainments, it is important to take a long view. The past two years have seen hits from the high value of sterling, if you can remember that far back, the Alton Towers accident and terrorism fears. Alton Towers, part of the resort theme parks division, is beginning